Introduction to CLOUDY

In the vibrant and dynamic world of K-pop, a fresh wave of talent can certainly make waves and capture the imagination of fans. Introducing CLOUDY, a new K-pop group set to debut with a unique twist that combines the strengths of various prominent artists. This group, named after the ever-changing weather and symbolizing a kaleidoscope of emotions, is geared towards a high-teen audience with an urban, refreshing, and energetic concept. Join us as we explore how CLOUDY and its fandom, RAINBOW, will redefine the K-pop landscape.

Concept and Fanbase

With RAINBOW as the fandom name, CLOUDY represents an ensemble of artists under different aliases. The name itself reflects the band's high-teen concept, which can be seen as a snapshot of the dynamics, moods, and interpersonal relationships of teenagers. These dynamics will be portrayed through the group's videos, social media, and performances, all aligned with the ever-changing nature of teenage experiences.

Group Composition and Names

CLOUDY is comprised of six members each bearing their own unique flair and specialization, allowing for a diverse and engaging group dynamic as they embark on their musical journey together under CLOUDY's banner.

YOUNGEUN - Leader and Visual Center

YOUNGEUN will serve as the quintessential leader, embodying confidence and charisma that bleeds into her role as the visual center of the group. With her dynamic dance moves and distinct personality, she will be a force to reckon with. YOUNGEUN will also handle lead dancing and contribute significantly to the group's promotional activities.

LIZ - Main Vocalist and Visual Center

LIZ, with her powerful vocals and striking visual presence, will serve as the main vocalist of the group. As the visual center, she will be front and center during promotional activities and performances, bringing a dynamic energy to every song and dance routine. LIZ’s velvety tones and commanding stage presence will be a highlight for fans.

J - Sub-Vocalist and Sub-Rapper

J's role in the group involves supporting the main vocalists and contributing to the group's rap elements. With her smooth rap flows and supportive demeanor, J will help refine and elevate the group's sound, adding a layer of depth to the music.

BAE - Lead Vocalist

Bae Jiwoo, a talented lead vocalist, will bring a soulful and poignant voice to the group. Her powerful vocal range and emotional delivery will be a key component in delivering the group's message and storylines through their music.

SIYOON - Main Rapper and Sub-Vocalist

SIYOON will be the main rapper, known for his raw and energetic flow. Besides contributing to the rap segments of their performances, SIYOON’s sub-vocalist role will be crucial in harmonizing with the other vocalists, creating a well-rounded ensemble sound.

DANIELLE - Lead Vocalist and Lead Dancer

DANIELLE is the beacon of the group, both visually and vocally. As the lead vocalist, she will be a pillar of the group’s songs, delivering a voice and presence that fans will come to recognize and love. Her role as the main dancer will elevate the group's live performances, with her choreographies being a standout element of their stage presence.

JIWOO - Main Dancer, Main Vocals, and Position of Center

JIWOO plays a multifaceted role in the group, being the main dancer and a key vocal figure. His leadership and presence on the stage will ensure that CLOUDY's performances resonate with their audience. His technical skills and artistic vision will be vital in their music and visual presentation, reinforcing the high-teen concept and bringing it to life in every aspect of their career.

Debut Schedule and Tracks

To mark their debut, CLOUDY has prepared an engaging tracklist inspired by other successful K-pop groups to ensure a smooth transition into the spotlight.
Title Track: After LIKE
CLOUDY pays homage to their musical influences with a nod to LIKE IVE, creating a distinctly fresh and vibrant title track. Broken Melodies will be the lead single for this debut, showcasing CLOUDY's unique sound and the diverse talents of its members.
SHOUT OUT, inspired by ENHYPEN’s style, will be the promoted track, allowing CLOUDY to engage with their audience and build a strong fanbase.

Branding and Promotion Strategy

To introduce CLOUDY to the world, a series of promotional activities will be organized. The group’s music and performances will be heavily featured on social media, with QA sessions, behind-the-scenes content, and sneak peeks of their music videos. Collaborators and fans will be invited to participate in fan events, which will build engagement and brand loyalty. The core concept of RAINBOW will be emphasized through visual elements, on-stage performances, and music, with each member’s personality and role contributing to the diverse and vibrant portrayal of high-teen life.

Conclusion

With their authentic and unique concept, compelling tracklist, and strong branding strategy, CLOUDY is poised to make an impact in the K-pop scene and bring joy, energy, and excitement to its fanbase, RAINBOW. As they journey through the highs and lows of their teenage years, CLOUDY will continue to evolve and captivate their audience, leaving a lasting imprint on the music industry.